Verified role summary
Role at a glance
- Discipline
- Sales and Growth
Build qualified pipeline, open new-logo opportunities, improve outbound discipline, and turn account research into credible discovery conversations.
Apply through the demonstration formOpportunity overview
VendrNova is looking for a front-end revenue builder who can expand business development capacity across enterprise procurement, workflow, and Source-to-Pay opportunities. This role combines market curiosity, structured outbound discipline, commercial maturity, and coordination across sales, marketing, Platform, solution consulting, and leadership.
The Business Development Manager owns qualified pipeline creation, opens conversations with target accounts, improves outbound consistency, and helps convert market interest into well-qualified opportunities. The role requires strong follow-through, clear communication, CRM discipline, and practical judgment in a fast-moving growth environment.
Why the role matters
The quality of early account development shapes every stage that follows. Strong research, relevant outreach, clear qualification, and accurate handoff help VendrNova focus commercial and solution resources on opportunities where the buyer problem, stakeholders, timing, and next action are understood.
Responsibilities
Pipeline generation and new-logo development
- Own qualified pipeline generation across defined markets, segments, and account sets.
- Identify and prioritize target organizations, buying personas, and outreach paths across procurement, finance, operations, and technology.
- Build coordinated outbound campaigns using approved email, call, professional-network, referral, event, and account-based channels.
- Convert relevant interest into discovery meetings and qualified opportunities with a clear next step.
- Track funnel health, response patterns, conversion, and account-level progress.
Business development execution
- Bring structure to account research, prospecting, sequences, follow-up, qualification, and meeting creation.
- Support consistent outreach calendars, campaign tracking, priority management, and message quality.
- Guide junior business-development resources where assigned without implying unconfirmed people-management scope.
- Use frontline feedback to improve targeting assumptions, talk tracks, and account preparation.
Sales collaboration and opportunity progression
- Partner with sales leadership, solution consulting, Platform, marketing, and delivery teams.
- Support discovery preparation, demo coordination, meeting follow-up, proposal inputs, and early opportunity shaping.
- Coordinate account strategy, campaign priorities, event follow-up, and RFP support.
- Maintain complete CRM records, reporting, and qualified pipeline inputs.
Market intelligence and presence
- Represent VendrNova professionally in approved events, webinars, procurement communities, and relevant professional forums.
- Track buyer objections, competitor movement, demand signals, and market patterns.
- Share evidence-based market observations with leadership and Platform teams.
- Support thought leadership, customer-proof development, referrals, and relationship-led outreach without overstating customer outcomes.
What success looks like
- Qualified pipeline is created consistently with visible conversion health and clear follow-through.
- Target accounts receive relevant outreach informed by research and buyer context.
- Discovery meetings begin with stronger preparation, clearer hypotheses, and useful next steps.
- CRM records and reporting are accurate enough to support commercial decisions.
- Market feedback improves targeting, messaging, and account prioritization.
Required qualifications
- Bachelor’s degree in business, engineering, marketing, technology, or a related field.
- Six to ten years of relevant experience in business development, pipeline generation, inside sales, demand generation, or front-end commercial work within B2B SaaS, enterprise software, or technology-led services.
- Demonstrated experience owning outreach, qualification, and pipeline creation across multiple accounts and stakeholders.
- Ability to communicate credibly with procurement, finance, operations, and technology audiences.
- Hands-on experience with CRM and sales-execution tools such as HubSpot, Salesforce, LinkedIn Sales Navigator, Excel, sequencing tools, conversation-intelligence tools, or comparable platforms.
- Comfort working in an environment where activity quality, commercial discipline, and accountability matter.
Preferred experience
- Procurement technology, Source-to-Pay, Procure-to-Pay, supplier management, ERP-linked workflow, or adjacent enterprise software.
- Mid-market or enterprise account development involving senior decision-makers and multi-stakeholder buying groups.
- Consultative or value-based selling methods such as Challenger, MEDDIC, or SPIN.
- Account-based outreach, events, thought leadership, or structured follow-up programs.
- A growth-stage environment requiring both ownership and adaptability.
- MBA or relevant postgraduate education is useful but not required.
Leadership and working style
- Energetic and disciplined, with reliable organization across multiple accounts and follow-ups.
- Commercially aware and comfortable engaging senior stakeholders.
- Proactive, resilient, and focused on execution without waiting for avoidable direction.
- Collaborative across sales, marketing, Platform, solution consulting, delivery, and leadership.
- Curious about buyer behavior, market development, messaging, and account strategy.
Ideal candidate profile
The strongest fit has built or supported meaningful enterprise or upper-mid-market pipeline and understands how to balance outreach volume with relevance and qualification quality. This person can open doors, create structure, maintain CRM discipline, improve messages, and represent VendrNova with commercial maturity.
Application process
Select Apply now to open the secure application form for this role. Complete the required contact and experience fields and upload a current resume or CV. Do not include confidential customer information or sensitive identification documents. The application is submitted only when the form confirms Application received.
Application form demonstration
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